Offline Marketing and Traditional Advertising Is Not a Thing of the Past
Although many people consider offline marketing a thing of the past, this form of advertising can increase web presence just as online marketing promotes offline businesses. If you aren’t complementing your online marketing strategy with specific offline marketing and traditional advertising techniques, you may be losing out on a significant amount of traffic to your business and income. Our experience… having worked at major national advertising agencies in NYC, Baltimore and Detroit… enable us to provide best-of-class creative executions that you can not only be proud of, but will be the talk of your prospects, clients, friends and competitors. See what we do below…
1. Videos
Actually a video can be used online or offline. But, we thought it made more sense to include it here. We can help you create a video of yourself or a spokesperson. We can also do Explainer/animated videos, Kinetic Typography videos, as well as white/blackboard videos. We can write your scripts and produce the videos on your behalf.
2. Radio Spot
A radio spot comes with numerous advantages, from which the most important one is that you can target your audience. Since specific lifestyle and age groups are defined by the station’s format, it’s essential to choose a radio station appropriate for your business. We can write your script and produce your :15, :30 or :60 spot more affordably than you think.
3. TV Commercials
Contrary to popular belief, almost any small- or medium-size business can buy airtime on local television stations or cable companies. Besides the fact that you’ll get much lower rates compared to the broadcast television ad rates, you’ll enjoy the benefit of reaching local audience interested in your business. We can help you create a television commercial you can be proud of… and won’t cost you an arm
4. Print Advertising (Magazines, Posters, Inserts)
Our copy writers and art directors will help create a truly unique and impactful print campaign… one that makes you seem far bigger (and potentially even more successful) than you really are. Just because you are a small or medium size business, doesn’t mean that you should look small. Let us create a look that helps you become even more successful.
5. Packaging, Brochures and Business Cards
We can help you create great printed materials; whether it is new packaging, a tri-fold brochure, information folders or business cards. We have great designers who will bring your ideas to life or recommend breakthrough ideas of their own. Either way, we know what works… and what doesn’t, and will make sure you stand out from the crowd in a professional and effective manner.
6. Freebies/Promotional Products
Most people love getting free stuff. Free items, such as cheap gadgets, pens and key chains, bearing your company’s logo not only invite people to visit your local business, but also turn them into indirect brand ambassadors. We have connections with some great companies that can provide cool, interesting promotional products to help set your business apart from your competition.
